We are seeking a skilled and enthusiastic Digital Marketer to join our team at our Sofia office in Bulgaria.
As a Digital Marketer, you will be responsible for creating and executing digital marketing strategies to drive brand awareness, engagement, and conversions across various online platforms.
Responsibilities
Develop and execute effective email marketing campaigns, nurturing leads and fostering customer engagement.
Shape and implement branding strategies that resonate with our target audience and support company goals.
Create and oversee a comprehensive content strategy to enhance brand visibility and engage the target market.
Manage and optimize various social media channels, curating content and driving community interaction.
Strategize and execute paid social advertising campaigns to amplify brand exposure and generate website traffic.
Utilize customer relationship management (CRM) tools to enhance customer interactions and retention.
Plan and execute search engine marketing (SEM) campaigns, driving website traffic and conversions.
Implement best-practice search engine optimization (SEO) techniques to improve organic search rankings.
Analyze marketing data to extract insights, inform decisions, and refine strategies.
Collaborate with cross-functional teams to align marketing initiatives with overall business strategies.
Challenges
Keeping up-to-date with rapidly evolving digital marketing trends and technologies.
Balancing creative thinking with data-driven decision-making for optimal results.
Managing multiple campaigns and tasks simultaneously while meeting deadlines.
Adapting strategies to the dynamic nature of the digital landscape and target audience preferences.
Must Have
Proficiency in digital marketing strategies and techniques.
Strong written and verbal communication skills in English.
Strategic mindset coupled with attention to detail and creative flair.
Experience with marketing analytics tools to assess campaign performance.
Ability to work autonomously and collaboratively within a team.
Customer-centric approach focused on delivering value to the audience.
Effective project management skills for multitasking and campaign coordination.
Familiarity with customer relationship management (CRM) software.
What's great in the job?
- Join a dynamic, innovative team in a cutting-edge business facility at 104 Simeonovsko Shose Blvd.
- Experience a modern office environment that fosters professional growth and development.
- Immerse yourself in a motivating workplace culture that offers a competitive salary and monthly bonuses based on performance.
- Benefit from comprehensive in-house training and dedicated support to excel in your role and tasks.